{"id":3004,"date":"2025-01-03T17:30:07","date_gmt":"2025-01-03T16:30:07","guid":{"rendered":"https:\/\/www.kymia-consulting.com\/?page_id=3004"},"modified":"2025-04-09T18:21:57","modified_gmt":"2025-04-09T16:21:57","slug":"effective-sales-strategies","status":"publish","type":"page","link":"https:\/\/www.kymia-consulting.com\/en\/strategies-de-vente-efficaces\/","title":{"rendered":"Sales techniques"},"content":{"rendered":"<div data-colibri-id=\"3004-c1\" class=\"style-1243 style-local-3004-c1 position-relative\">\n  <!---->\n  <div data-colibri-component=\"section\" data-colibri-id=\"3004-c2\" id=\"about\" class=\"h-section h-section-global-spacing d-flex align-items-lg-center align-items-md-center align-items-center style-1244 style-local-3004-c2 position-relative\">\n    <!---->\n    <!---->\n    <div class=\"h-section-grid-container h-section-boxed-container\">\n      <!---->\n      <div data-colibri-id=\"3004-c3\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-0 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1254 style-local-3004-c3 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-0 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1255-outer style-local-3004-c4-outer\">\n            <div data-colibri-id=\"3004-c4\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1255 style-local-3004-c4 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c5\" class=\"h-global-transition-all h-heading style-1253 style-local-3004-c5 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1253 style-local-3004-c5\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Sales techniques training\n                      <br> Master this effective sales strategy<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c6\" class=\"h-text h-text-component style-1256 style-local-3004-c6 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <p>Combine the SIMAC and AEC DISC methods to transform your sales performance and convince your customers with impact.<\/p>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div data-colibri-id=\"3004-c7\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1245 style-local-3004-c7 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1246-outer style-local-3004-c8-outer\">\n            <div data-colibri-id=\"3004-c8\" class=\"d-flex h-flex-basis h-column__inner h-ui-empty-state-container h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1246 style-local-3004-c8 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100\">\n                <!---->\n              <\/div>\n            <\/div>\n          <\/div>\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1247-outer style-local-3004-c9-outer\">\n            <div data-colibri-id=\"3004-c9\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1247 style-local-3004-c9 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c10\" class=\"h-global-transition-all h-heading style-1249 style-local-3004-c10 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1249 style-local-3004-c10\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Why this course?<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c11\" class=\"h-text h-text-component style-1250 style-local-3004-c11 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <p>In an increasingly competitive business environment, mastering an effective sales strategy is essential if you are to stand out from the crowd. Our training course provides you with powerful tools and proven techniques for :<\/p>\n                    <ul>\n                      <li>Structure your sales approach using the SIMAC method.<\/li>\n                      <li>Understanding and adapting to customer behaviour with AEC DISC.<\/li>\n                      <li>Optimise your interactions to close sales successfully.<\/li>\n                      <li>Develop a lasting relationship of trust with your prospects and customers.<\/li>\n                    <\/ul>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c12\" class=\"h-x-container style-1257 style-local-3004-c12 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-x-container-inner style-dynamic-3004-c12-group style-1257-spacing style-local-3004-c12-spacing\"><span class=\"h-button__outer style-1258-outer style-local-3004-c13-outer d-inline-flex h-element\"><a h-use-smooth-scroll=\"true\" href=\"https:\/\/calendly.com\/didier-lopes-hki\/kymia-meeting\"  data-colibri-id=\"3004-c13\" class=\"d-flex w-100 align-items-center h-button justify-content-lg-center justify-content-md-center justify-content-center style-1258 style-local-3004-c13 position-relative\"><!----><!----> <span>Find out more<\/span><\/a>\n                    <\/span>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div data-colibri-component=\"section\" data-colibri-id=\"3004-c14\" id=\"features\" class=\"h-section h-section-global-spacing d-flex align-items-lg-center align-items-md-center align-items-center style-1259 style-local-3004-c14 position-relative\">\n    <!---->\n    <!---->\n    <div class=\"h-section-grid-container h-section-boxed-container\">\n      <div data-colibri-id=\"3004-c35\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-0 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1268 style-local-3004-c35 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-0 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1269-outer style-local-3004-c36-outer\">\n            <div data-colibri-id=\"3004-c36\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1269 style-local-3004-c36 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c37\" class=\"h-global-transition-all h-heading style-1253 style-local-3004-c37 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1253 style-local-3004-c37\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Unique training combining SIMAC and AEC DISC<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c38\" class=\"h-global-transition-all h-heading style-1272 style-local-3004-c38 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1272 style-local-3004-c38\">\n                    <!---->\n                    <!---->\n                    <h3 class=\"\">The power of two complementary methods<\/h3>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div data-colibri-id=\"3004-c15\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-2 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1260 style-local-3004-c15 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-2 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-6 h-col-md-6 h-col-12 style-1261-outer style-local-3004-c16-outer\">\n            <div data-colibri-id=\"3004-c16\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1261 style-local-3004-c16 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c17\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1262 style-local-3004-c17 position-relative\">\n                  <!---->\n                  <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n                    <!---->\n                    <div class=\"h-column h-column-container d-flex h-col-lg-12 h-col-md-12 h-col-12 style-1263-outer style-local-3004-c18-outer\">\n                      <div data-colibri-id=\"3004-c18\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-3 h-px-md-3 h-px-3 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1263 style-local-3004-c18 position-relative\">\n                        <!---->\n                        <!---->\n                        <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                          <!---->\n                          <div data-colibri-id=\"3004-c19\" class=\"d-block style-1264 style-local-3004-c19 position-relative h-element\">\n                            <!---->\n                            <div class=\"h-image__frame-container-outer\">\n                              <div class=\"h-image__frame-container\">\n                                <!---->\n                                <!---->\n                                <img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1440\" src=\"https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=1920%2C1440&#038;ssl=1\" class=\"wp-image-3075 style-1264-image style-local-3004-c19-image\" alt=\"SIMAC method\" srcset=\"https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=1536%2C1152&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Photos-169-16-scaled-e1736015728898.jpg?resize=16%2C12&amp;ssl=1 16w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n                                <div class=\"h-image__frame h-hide-lg h-hide-md h-hide-sm style-1264-frameImage style-local-3004-c19-frameImage\"><\/div>\n                              <\/div>\n                            <\/div>\n                          <\/div>\n                        <\/div>\n                      <\/div>\n                    <\/div>\n                    <div class=\"h-column h-column-container d-flex h-col-lg-12 h-col-md-12 h-col-12 style-1265-outer style-local-3004-c20-outer\">\n                      <div data-colibri-id=\"3004-c20\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-3 h-px-md-3 h-px-3 v-inner-lg-3 v-inner-md-3 v-inner-3 style-1265 style-local-3004-c20 position-relative\">\n                        <!---->\n                        <!---->\n                        <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                          <!---->\n                          <div data-colibri-id=\"3004-c21\" class=\"h-global-transition-all h-heading style-1266 style-local-3004-c21 position-relative h-element\">\n                            <!---->\n                            <div class=\"h-heading__outer style-1266 style-local-3004-c21\">\n                              <!---->\n                              <!---->\n                              <h3 class=\"\">The SIMAC method<\/h3>\n                            <\/div>\n                          <\/div>\n                          <div data-colibri-id=\"3004-c22\" class=\"h-text h-text-component style-1267 style-local-3004-c22 position-relative h-element\">\n                            <!---->\n                            <!---->\n                            <div class=\"\">\n                              <ul>\n                                <li>A clear structure for each stage of the sales process.<\/li>\n                                <li>Techniques for identifying the customer's real needs.<\/li>\n                                <li>Persuasion and closing strategies tailored to each situation.<\/li>\n                              <\/ul>\n                            <\/div>\n                          <\/div>\n                        <\/div>\n                      <\/div>\n                    <\/div>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n          <div class=\"h-column h-column-container d-flex h-col-lg-6 h-col-md-6 h-col-12 style-1261-outer style-local-3004-c23-outer\">\n            <div data-colibri-id=\"3004-c23\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1261 style-local-3004-c23 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c24\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1262 style-local-3004-c24 position-relative\">\n                  <!---->\n                  <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n                    <!---->\n                    <div class=\"h-column h-column-container d-flex h-col-lg-12 h-col-md-12 h-col-12 style-1263-outer style-local-3004-c25-outer\">\n                      <div data-colibri-id=\"3004-c25\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-3 h-px-md-3 h-px-3 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1263 style-local-3004-c25 position-relative\">\n                        <!---->\n                        <!---->\n                        <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                          <!---->\n                          <div data-colibri-id=\"3004-c26\" class=\"d-block style-1264 style-local-3004-c26 position-relative h-element\">\n                            <!---->\n                            <div class=\"h-image__frame-container-outer\">\n                              <div class=\"h-image__frame-container\">\n                                <!---->\n                                <!---->\n                                <img data-recalc-dims=\"1\" decoding=\"async\" width=\"1365\" height=\"1024\" src=\"https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?resize=1365%2C1024&#038;ssl=1\" class=\"wp-image-3082 style-1264-image style-local-3004-c26-image\" alt=\"AEC DISC method\" srcset=\"https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?w=1365&amp;ssl=1 1365w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?resize=768%2C576&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/Designer-2-e1736015818747.jpeg?resize=16%2C12&amp;ssl=1 16w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n                                <div class=\"h-image__frame h-hide-lg h-hide-md h-hide-sm style-1264-frameImage style-local-3004-c26-frameImage\"><\/div>\n                              <\/div>\n                            <\/div>\n                          <\/div>\n                        <\/div>\n                      <\/div>\n                    <\/div>\n                    <div class=\"h-column h-column-container d-flex h-col-lg-12 h-col-md-12 h-col-12 style-1265-outer style-local-3004-c27-outer\">\n                      <div data-colibri-id=\"3004-c27\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-3 h-px-md-3 h-px-3 v-inner-lg-3 v-inner-md-3 v-inner-3 style-1265 style-local-3004-c27 position-relative\">\n                        <!---->\n                        <!---->\n                        <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                          <!---->\n                          <div data-colibri-id=\"3004-c28\" class=\"h-global-transition-all h-heading style-1266 style-local-3004-c28 position-relative h-element\">\n                            <!---->\n                            <div class=\"h-heading__outer style-1266 style-local-3004-c28\">\n                              <!---->\n                              <!---->\n                              <h3 class=\"\">The AEC DISC method<\/h3>\n                            <\/div>\n                          <\/div>\n                          <div data-colibri-id=\"3004-c29\" class=\"h-text h-text-component style-1267 style-local-3004-c29 position-relative h-element\">\n                            <!---->\n                            <!---->\n                            <div class=\"\">\n                              <ul>\n                                <li>Behavioural analysis to better understand your prospects.<\/li>\n                                <li>Adapting your pitch to the DISC profiles (Dominance, Influence, Stability, Compliance).<\/li>\n                                <li>Keys to managing objections and boosting your impact.<\/li>\n                              <\/ul>\n                            <\/div>\n                          <\/div>\n                        <\/div>\n                      <\/div>\n                    <\/div>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div data-colibri-id=\"3004-c30\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-0 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1273 style-local-3004-c30 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-0 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1274-outer style-local-3004-c31-outer\">\n            <div data-colibri-id=\"3004-c31\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1274 style-local-3004-c31 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c32\" class=\"h-text h-text-component style-1275 style-local-3004-c32 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <p>Find out how these two methods can revolutionise your sales approach<\/p>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c33\" class=\"h-x-container style-1278 style-local-3004-c33 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-x-container-inner style-dynamic-3004-c33-group style-1278-spacing style-local-3004-c33-spacing\"><span class=\"h-button__outer style-1258-outer style-local-3004-c34-outer d-inline-flex h-element\"><a h-use-smooth-scroll=\"true\" href=\"https:\/\/calendly.com\/didier-lopes-hki\/kymia-meeting\"  data-colibri-id=\"3004-c34\" class=\"d-flex w-100 align-items-center h-button justify-content-lg-center justify-content-md-center justify-content-center style-1258 style-local-3004-c34 position-relative\"><!----><!----> <span>visit<\/span><\/a>\n                    <\/span>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div data-colibri-component=\"section\" data-colibri-id=\"3004-c39\" id=\"about\" class=\"h-section h-section-global-spacing d-flex align-items-lg-center align-items-md-center align-items-center style-1244 style-local-3004-c39 position-relative\">\n    <!---->\n    <!---->\n    <div class=\"h-section-grid-container h-section-boxed-container\">\n      <!---->\n      <div data-colibri-id=\"3004-c40\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-0 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1254 style-local-3004-c40 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-0 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1255-outer style-local-3004-c41-outer\">\n            <div data-colibri-id=\"3004-c41\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1255 style-local-3004-c41 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c42\" class=\"h-global-transition-all h-heading style-1253 style-local-3004-c42 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1253 style-local-3004-c42\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Practice-based teaching<\/h2>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div data-colibri-id=\"3004-c43\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1245 style-local-3004-c43 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1280-outer style-local-3004-c44-outer\">\n            <div data-colibri-id=\"3004-c44\" class=\"d-flex h-flex-basis h-column__inner h-ui-empty-state-container h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1280 style-local-3004-c44 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100\">\n                <!---->\n              <\/div>\n            <\/div>\n          <\/div>\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1247-outer style-local-3004-c45-outer\">\n            <div data-colibri-id=\"3004-c45\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1247 style-local-3004-c45 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c46\" class=\"h-global-transition-all h-heading style-1249 style-local-3004-c46 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1249 style-local-3004-c46\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Master sales through active and immersive learning<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c47\" class=\"h-text h-text-component style-1250 style-local-3004-c47 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <ol>\n                      <li><strong style=\"font-weight: 700;\">Interactive exercises<\/strong>\n                        <br>Work on real cases adapted to your sector for total immersion.\n                        <br>\n                        <br>\n                      <\/li>\n                      <li><strong style=\"font-weight: 700;\">Case studies<\/strong>\n                        <br>Analyse concrete examples of commercial success to enrich your practices.\n                        <br>\n                        <br>\n                      <\/li>\n                      <li><strong style=\"font-weight: 700;\">Setting the scene<\/strong>\n                        <br>Practise using SIMAC and AEC DISC techniques in realistic sales scenarios.\n                        <br>\n                        <br>\n                      <\/li>\n                      <li><strong style=\"font-weight: 700;\">Post-training support<\/strong>\n                        <br>Benefit from personalised support to help you integrate what you have learnt over the long term and maximise your performance.<\/li>\n                    <\/ol>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c48\" class=\"h-x-container style-1257 style-local-3004-c48 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-x-container-inner style-dynamic-3004-c48-group style-1257-spacing style-local-3004-c48-spacing\"><span class=\"h-button__outer style-1258-outer style-local-3004-c49-outer d-inline-flex h-element\"><a h-use-smooth-scroll=\"true\" href=\"https:\/\/calendly.com\/didier-lopes-hki\/kymia-meeting\"  data-colibri-id=\"3004-c49\" class=\"d-flex w-100 align-items-center h-button justify-content-lg-center justify-content-md-center justify-content-center style-1258 style-local-3004-c49 position-relative\"><!----><!----> <span>Find out more<\/span><\/a>\n                    <\/span>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div data-colibri-component=\"section\" data-colibri-id=\"3004-c50\" id=\"about-2\" class=\"h-section h-section-global-spacing d-flex align-items-lg-center align-items-md-center align-items-center style-1347 style-local-3004-c50 position-relative\">\n    <!---->\n    <!---->\n    <div class=\"h-section-grid-container h-section-boxed-container\">\n      <!---->\n      <div data-colibri-id=\"3004-c51\" class=\"h-row-container gutters-row-lg-2 gutters-row-md-2 gutters-row-0 gutters-row-v-lg-2 gutters-row-v-md-2 gutters-row-v-2 style-1354 style-local-3004-c51 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-2 gutters-col-md-2 gutters-col-0 gutters-col-v-lg-2 gutters-col-v-md-2 gutters-col-v-2\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1355-outer style-local-3004-c52-outer\">\n            <div data-colibri-id=\"3004-c52\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1355 style-local-3004-c52 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c53\" class=\"h-global-transition-all h-heading style-1253 style-local-3004-c53 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1253 style-local-3004-c53\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">The benefits of training<\/h2>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n      <div data-colibri-id=\"3004-c54\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1348 style-local-3004-c54 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1349-outer style-local-3004-c55-outer\">\n            <div data-colibri-id=\"3004-c55\" class=\"d-flex h-flex-basis h-column__inner h-ui-empty-state-container h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1349 style-local-3004-c55 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100\">\n                <!---->\n              <\/div>\n            <\/div>\n          <\/div>\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1350-outer style-local-3004-c56-outer\">\n            <div data-colibri-id=\"3004-c56\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-2 h-px-md-2 h-px-2 v-inner-lg-2 v-inner-md-2 v-inner-2 style-1350 style-local-3004-c56 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c57\" class=\"h-global-transition-all h-heading style-1352 style-local-3004-c57 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1352 style-local-3004-c57\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">What you stand to gain<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c58\" class=\"h-text h-text-component style-1353 style-local-3004-c58 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <ul>\n                      <li>A structured approach to each stage of the sale.<\/li>\n                      <li>A better understanding of customer needs and behaviour.<\/li>\n                      <li>Advanced skills in handling objections and closing sales.<\/li>\n                      <li>Greater confidence in your commercial interactions.<\/li>\n                      <li>Measurable results within the first few weeks.<\/li>\n                      <li>The ability to adapt your techniques to a variety of markets and audiences to maximise your opportunities.<\/li>\n                    <\/ul>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c59\" class=\"h-x-container style-1357 style-local-3004-c59 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-x-container-inner style-dynamic-3004-c59-group style-1357-spacing style-local-3004-c59-spacing\"><span class=\"h-button__outer style-1258-outer style-local-3004-c60-outer d-inline-flex h-element\"><a h-use-smooth-scroll=\"true\" href=\"https:\/\/calendly.com\/didier-lopes-hki\/kymia-meeting\"  data-colibri-id=\"3004-c60\" class=\"d-flex w-100 align-items-center h-button justify-content-lg-center justify-content-md-center justify-content-center style-1258 style-local-3004-c60 position-relative\"><!----><!----> <span>START NOW<\/span><\/a>\n                    <\/span>\n                  <\/div>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n  <div data-colibri-component=\"section\" data-colibri-id=\"3004-c61\" id=\"cta\" class=\"h-section h-section-global-spacing d-flex align-items-lg-center align-items-md-center align-items-center style-1359 style-local-3004-c61 position-relative\">\n    <div class=\"background-wrapper\">\n      <div class=\"background-layer background-layer-media-container-lg\">\n        <div data-enabled=\"true\" data-colibri-component=\"parallax\" class=\"background-layer paraxify\" model-id=\"3004-c61\" media=\"desktop\" is-preview=\"true\" style=\"background-image: url(&quot;https:\/\/www.kymia-consulting.com\/wp-content\/uploads\/2025\/01\/BLOG-2.jpg&quot;);\"><\/div>\n        <div class=\"overlay-layer\">\n          <div class=\"overlay-image-layer\" style=\"background-color: rgb(255, 255, 255); opacity: 0.8;\"><\/div>\n        <\/div>\n      <\/div>\n      <div class=\"background-layer background-layer-media-container-md\">\n        <!---->\n        <div class=\"overlay-layer\">\n          <div class=\"overlay-image-layer\" style=\"background-color: rgb(255, 255, 255); opacity: 0.8;\"><\/div>\n        <\/div>\n      <\/div>\n      <div class=\"background-layer background-layer-media-container\">\n        <!---->\n        <div class=\"overlay-layer\">\n          <div class=\"overlay-image-layer\" style=\"background-color: rgb(255, 255, 255); opacity: 0.8;\"><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n    <!---->\n    <div class=\"h-section-grid-container h-section-boxed-container\">\n      <!---->\n      <div data-colibri-id=\"3004-c62\" class=\"h-row-container gutters-row-lg-0 gutters-row-md-0 gutters-row-0 gutters-row-v-lg-0 gutters-row-v-md-0 gutters-row-v-0 style-1360 style-local-3004-c62 position-relative\">\n        <!---->\n        <div class=\"h-row justify-content-lg-center justify-content-md-center justify-content-center align-items-lg-stretch align-items-md-stretch align-items-stretch gutters-col-lg-0 gutters-col-md-0 gutters-col-0 gutters-col-v-lg-0 gutters-col-v-md-0 gutters-col-v-0\">\n          <!---->\n          <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1361-outer style-local-3004-c63-outer\">\n            <div data-colibri-id=\"3004-c63\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1361 style-local-3004-c63 position-relative\">\n              <!---->\n              <!---->\n              <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n                <!---->\n                <div data-colibri-id=\"3004-c64\" class=\"h-global-transition-all h-heading style-1362 style-local-3004-c64 position-relative h-element\">\n                  <!---->\n                  <div class=\"h-heading__outer style-1362 style-local-3004-c64\">\n                    <!---->\n                    <!---->\n                    <h2 class=\"\">Ready to revolutionise your sales?<\/h2>\n                  <\/div>\n                <\/div>\n                <div data-colibri-id=\"3004-c65\" class=\"h-icon style-1363 style-local-3004-c65 position-relative h-element\">\n                  <!----><span class=\"h-svg-icon h-icon__icon style-1363-icon style-local-3004-c65-icon\"><!--Icon by Icons8 Line Awesome (https:\/\/icons8.com\/line-awesome)--><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" id=\"rocket\" viewbox=\"0 0 512 545.5\"><path d=\"M414.5 96c11.153.006 18 .5 18 .5l14.5.5.5 14.5s1.58 28.133-1.5 61-8.242 71.254-31.5 94.5c-19.403 19.395-71.8 59.786-121 97.5-9.982 7.65-9.718 7.454-19 14.5l1.5 27c1.088 20.452-7.567 40.117-23.5 53l-41 33.5L191 509l-5.5-26-10.5-52.5-61.5-61.5L61 358.5l-26-5 16.5-21 33.5-41c12.884-15.913 32.548-24.588 53-23.5l27.5 1.5c6.88-9.028 6.56-8.8 14-18.5 37.648-49.083 78.293-101.302 98-121 23.46-23.45 61.224-28.957 94-32 16.39-1.522 31.847-2.006 43-2zM400 128c-6.362.023-14.555.483-25.5 1.5-30.168 2.8-63.56 12.066-74.5 23-14.692 14.685-58.02 69.135-95.5 118-33.03 43.065-55.41 73.67-62 82.5l49 49c8.696-6.49 39.187-29.8 82.5-63 48.987-37.55 103.224-80.73 117.5-95 10.423-10.418 19.657-44.176 22.5-74.5 2.063-22.007 1.687-31.706 1.5-41-4.607-.11-9.138-.523-15.5-.5zm-73 56.5c17.867 0 32.5 14.633 32.5 32.5s-14.633 32.5-32.5 32.5-32-14.633-32-32.5 14.133-32.5 32-32.5zM136 300c-10.235-.544-20.056 4.04-26.5 12L93 332l21.5 4.5c2.11-2.81 17.863-23.257 27.5-36zm-36.5 83l22.5 22.5c-6.03 6.035-13.124 21.168-18 34.5 12.77-4.636 26.868-10.868 34-18l22.5 22.5c-14.297 14.297-33.266 22.156-49 27.5S83 479.5 83 479.5L59.5 484l5-23.5s2.475-13.122 8-29 13.33-34.818 27-48.5zm144 19c-12.752 9.572-33.188 25.406-36 27.5L212 451l20.5-16.5c7.972-6.445 12.044-16.265 11.5-26.5z\"><\/path><\/svg><\/span><\/div>\n                <div\n                  data-colibri-id=\"3004-c66\" class=\"h-text h-text-component style-1364 style-local-3004-c66 position-relative h-element\">\n                  <!---->\n                  <!---->\n                  <div class=\"\">\n                    <p>No longer leave your sales performance to chance. With our training in sales techniques based on the SIMAC and AEC DISC methods, you'll have the strategies and tools you need to close sales successfully and retain your customers.\n                      and build customer loyalty.<\/p>\n                    <p>Take the initiative today and take the first step towards more effective and sustainable sales.<\/p>\n                  <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n        <div class=\"h-column h-column-container d-flex h-col-lg-auto h-col-md-auto h-col-auto style-1365-outer style-local-3004-c67-outer\">\n          <div data-colibri-id=\"3004-c67\" class=\"d-flex h-flex-basis h-column__inner h-px-lg-0 h-px-md-0 h-px-0 v-inner-lg-0 v-inner-md-0 v-inner-0 style-1365 style-local-3004-c67 position-relative\">\n            <!---->\n            <!---->\n            <div class=\"w-100 h-y-container h-column__content h-column__v-align flex-basis-100 align-self-lg-start align-self-md-start align-self-start\">\n              <!---->\n              <div data-colibri-id=\"3004-c68\" class=\"h-x-container style-1366 style-local-3004-c68 position-relative h-element\">\n                <!---->\n                <div class=\"h-x-container-inner style-dynamic-3004-c68-group style-1366-spacing style-local-3004-c68-spacing\"><span class=\"h-button__outer style-1258-outer style-local-3004-c69-outer d-inline-flex h-element\"><a h-use-smooth-scroll=\"true\" href=\"https:\/\/wa.me\/+33629156376\"  data-colibri-id=\"3004-c69\" class=\"d-flex w-100 align-items-center h-button justify-content-lg-center justify-content-md-center justify-content-center style-1258 style-local-3004-c69 position-relative\"><!----><!----> <span>CONTACT NOW<\/span><\/a>\n                  <\/span>\n                <\/div>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Formation techniques de vente Ma\u00eetrisez cette strat\u00e9gie de vente efficace Alliez la m\u00e9thode SIMAC et AEC DISC pour transformer vos performances commerciales et convaincre vos clients avec impact. Pourquoi cette formation ? Dans un environnement commercial de plus en plus comp\u00e9titif, ma\u00eetriser une strat\u00e9gie de vente efficace est essentiel pour se d\u00e9marquer. Notre formation vous [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2876,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/full-width-page.php","meta":{"footnotes":""},"class_list":["post-3004","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formation Techniques de Vente | Strat\u00e9gies de Vente Efficaces<\/title>\n<meta name=\"description\" content=\"Boostez vos performances commerciales avec notre formation : strat\u00e9gies de vente efficaces bas\u00e9es sur les m\u00e9thodes SIMAC et AEC DISC.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kymia-consulting.com\/en\/effective-sales-strategies\/\" \/>\n<meta property=\"og:locale\" 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